Using UX Research Outcomes Effectively
The session will focus on making UX Research outcomes actionable. First, we'll define the problem and talk about the reasons why ux research projects usually fail in this last step. We will then talk about the three tactical principles and finish with the 1 strategic principle: "UX Research is a product and the researcher is its PM". We will touch upon many use cases and best practices along the way.
September 19, 2024
4:00 am
-
5:00 am
PST
ALL SPEAKERS
MORE SESSIONS
How I accidentally became a Designpreneur
Reflecting on moments in my life and design career, I realised how it has made me more resilient as an entrepreneur. Here I share my lessons to help other designers create their own ventures. You don’t need funding, an MBA, or infinite resources.
See details
Entrepreneurship
Advocating for Your Career
Are you advocating for yourself in your current position, and in your career? How are you “managing up”? Is Management for you? How do you run your team with both authenticity and effectiveness? What makes a really great 1×1? In this talk, you’ll gain access to the best practices from veteran UX leader – Alison Gretz, ACC. Learn Alison’s blueprint for mid-year advocacy ahead of annual reviews, what goes on behind the scenes of promotions, and how to operate as a UX leader, who is also a good human. Alison will pull back the curtain on some successes and failures that rising leaders should know. Walk away with actionable plays for rising in your career and beta access to the Good Manager OS created for Design Leaders.
See details
Career Growth & Leadership
Storytelling for a strong Product culture
In this session, Mareike Bonitz dives into how product leaders can use the power of storytelling to build up a strong and healthy product culture. Although considered a core skill in product management, storytelling is an often overlooked strategy, especially when it comes to internal stakeholder management. We will explore concrete scenarios where storytelling can help and provide you with actionable insights on how you can become better at it.
See details
Groundbreaking Work
Cultural Intelligence in Design: Understanding Global Audiences
This session offers a unique perspective on designing for a global audience by bridging the gap between cultural intelligence and user-centric design. We'll delve into the specific challenges and opportunities of designing for the next billion users, emphasizing the importance of understanding cultural nuances and adapting design strategies accordingly. Through real-world examples, case studies, and expert insights, we'll provide actionable takeaways for designers to create inclusive and impactful solutions that resonate with diverse cultures worldwide.
See details
Groundbreaking Work