Networking Lounge

Startups must leverage every tool at their disposal to fuel growth and stay competitive. Online communities offer a unique opportunity for SaaS companies to engage directly with customers, uncover valuable insights, and foster product innovation. Join us to explore how successful startups are using online communities to scale faster, innovate smarter, and build deeper customer relationships. From ideation to feedback loops, we'll dive into actionable strategies to harness the power of community-driven growth. Whether you're a marketer, product manager, or founder, this session will provide you with tangible ways to build and sustain a thriving online community that drives business outcomes. Leverage Online Communities for Growth: Learn how to use communities to increase customer acquisition and retention. Fuel Product Innovation: Understand how customer feedback and real-time discussions can drive product evolution and prioritisation. Build Stronger Customer Relationships: Discover strategies to foster meaningful interactions that create brand advocates. Create Feedback Loops: Learn how to set up continuous feedback systems for agile product development. Engage Communities with Purpose: Explore tactics to build an engaged and active user base that aligns with your product goals.

Explore how AI is revolutionizing the design process by boosting creativity, enhancing efficiency, and solving complex problems. We'll also tackle the challenges AI presents, from ethical considerations to the need for new skill sets. Gain valuable insights into how AI is shaping the future of design and what it means for your career.

Join us for an insightful fireside chat as Jakob and Felix delve into the transformative impact of Artificial Intelligence on the design industry. This engaging conversation will explore how AI is reshaping design practices, influencing user experiences, and driving innovation in digital products. From ethical considerations to practical applications, Jakob & Felix will share their expert perspectives on navigating the evolving landscape of design in the age of AI. Whether you're a seasoned designer, a tech enthusiast, or simply curious about the future of design, this session promises to offer valuable insights and thought-provoking discussion.

The session will focus on making UX Research outcomes actionable. First, we'll define the problem and talk about the reasons why ux research projects usually fail in this last step. We will then talk about the three tactical principles and finish with the 1 strategic principle: "UX Research is a product and the researcher is its PM". We will touch upon many use cases and best practices along the way.